Friday, March 1, 2024

Marketing Planning - LBI23: Chapter 2 : Developing market plan

Marketing Planning - LBI23: Chapter 2 : Developing market plan: As against the old era where the main focus is on selling what the company produces, the new economy is mainly about Marketing where custome...

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Marketing Planning - LBI23: Chapter 12: Introduction New Market Offering

Marketing Planning - LBI23: Chapter 12: Introduction New Market Offering : LATERAL MARKETING  Introducing new market offerings involves the ...