Chapter 10: Managing Retailing, Wholesaling and Logistics

 TRENDS SHAPING THE FUTURE OF SEAMLESS SHOPPING.

• Flexible ordering and pick-ups

With the current busy  and hectic programme of customers, flexible ordering and pick-up is beneficiary to the customers. These services offer convenience, flexibility and made to suit our everyday life. Getting groceries, running errands, ordering and pick-ups offer a hassle free experience. 

There are lots of benefits accrued from flexible ordering and pick-ups. They include:

• It saves time
• Saves money
• It's safer
• Helps people with mobility issues and disabilities
• Saying goodbye to staying in queues 
• Customized service 

Bottom line 

Ordering and pick-ups is actually a trend that has great benefits for the consumers ranging from flexibility, convenience, time saving etc. They are now the table stakes.

References: Ilias Avgeropoulos(2004) Marketing Planning power point , Kotler (2000) Marketing Management, James Durkin(2022) Good and Bad Marketing . Soren Kaplan (2018) Future Watch Report